Coming Soon: Pitchfork Magazine

Apparently Pitchfork and the Fader are partnering up — what this means besides having greater clout to have energy drinks and jeans brands sponsor their various festivals and fund their ads is beyond me, but I can’t help thinking that The Fader magazine could use a legitimacy boost and Pitchfork would love to get off the Internet. Guys, print is dying! Don’t you read Gawker?